Regulars, events and offers for pubs and bars

The big nights fill themselves. Wallet fills the rest.

Game day is packed and Tuesday is empty, and the chalkboard can only reach people already inside. Wallet gives every regular a branded mobile wallet with your events, your offers and their rewards, and it opens from a text. Free to start, today.

1 tap to open, no app install
1 code to verify, no login
$0 to put your wallet live
Sample brand, shown in your brand →
Welcome back, Ruth
Regulars Club · Member
Regular points1,120
Free fries with any burger
From the bar · tap to redeem
Free nachos at trivia
Dynamic voucher
02:14:58
Trivia night Tuesday, 8pm →
Built for the people behind the bar Owners General managers Events & bookings Marketing, when that's also you
The chalkboard problem

Your regulars would come. They just didn't know.

Trivia, the band, the game, the new tap: all of it goes on a chalkboard, a poster and a social post that most of your regulars never see. The room is full when the news reaches them and empty when it doesn't.

The pin-it-and-hope stack

  • A chalkboard only the people inside can read
  • Event posts the algorithm shows to nobody
  • A group chat that's really the owner's personal phone
  • No idea which poster or post filled the room
  • With Wallet

  • A branded wallet that opens from a text
  • This week's events and offers on their phone
  • One message that reaches the regulars who opted in
  • Every scan tagged to the poster it came from
  • The four-stage regular journey

    Watch a one-off visit become a regular.

    Wallet is built around four stages of the customer lifecycle, each with its own tools and signature color. Tap through them and watch the same wallet turn someone who came in for the game into a regular who comes in for trivia too.

    Welcome
    Regular points1,120
    Free fries with any burger
    From the bar · tap to redeem
    🔒
    Free nachos at trivia
    Dynamic voucher
    02:14:58
    🔒
    Verifying your number
    ✓ Verified
    The same four-stage system organizes the regular's wallet, your dashboard, and every report, so the model your regulars experience is the model you manage.
    Zero friction

    No download. No login. Just their wallet.

    1

    Scan, tap, or text

    A QR on the table, a link on the receipt, a keyword texted from the bar. Any path opens the wallet.

    2

    One SMS code

    A single verification text. No email, no password, no account to create. The phone number is the identity.

    3

    A wallet built for them

    Their points, offers and your events, every element unique to that one regular.

    Nobody downloads an app for their neighborhood bar.

    So Wallet asks for nothing to install. A scan at the table between rounds, and next week's trivia night is on their phone.

    Your brand, not ours

    Your brand, in a wallet they already carry.

    Your pub has a sign people give directions by, so the wallet is yours end to end. Set your colors, logo and header, run it on your own domain, and watch every change preview live as you make it.

    Your logobrassmoor-brewhouse.svg
    Background color
    Accent color
    Custom domainwallet.brassmoor.pub
    Apple & Google Wallet passesPlan dependent
    •
    Full visual control. Logo, header image, background and accent colors, and a custom welcome. No Wallet branding in sight.
    •
    Your own domain. White-label the wallet onto your pub's URL instead of a shared one.
    •
    Show only what fits. Toggle each feature on or off, so the wallet matches how your pub actually runs.
    •
    Live preview. Every change renders on the wallet instantly: no save, no guesswork, no developer.
    Know which poster worked

    Every scan is tagged to the place it came from.

    Name each opt-in source (the table QR, the door, the poster by the dartboard) and see which one brings people in. Offers are tracked from send to redemption, so the Tuesday trivia text proves itself.

    Sent950
    Delivered921
    Wallet views560
    Redemptions38%
    Fuller Tuesday✓

    Illustrative example of the campaign funnel view.

    Packaged for pubs

    Free to start. Your events are on the house.

    Every pub gets the Visitors stage free, and that includes your events: a branded wallet showing what's on, your food and your offers at no cost. From there, each tier unlocks the next stage of the lifecycle and everything beneath it. These are the real Food & Beverage plans.

    Stage 01 · Visitors
    Free for all
    $0 / mo · every pub
    Attract: your branded wallet, live
    • Branded mobile wallet + custom QR
    • Menu, events, galleries & quick links
    • Link shortener & virtual business card
    Start free
    Start texting your regulars
    + Stage 02 · Subscribers
    Appetizers
    $79.97 / mo
    Adds Engage: direct customer reach
    • SMS opt-in & messaging (1,000 msgs/mo)
    • Opt-in keywords & email subscribers
    • Live chat with your regulars
    Start free, then upgrade
    + Stage 03 · Customers
    The Regular
    $299.97 / mo
    Adds Motivate: offers & redemption
    • Vouchers, promo codes & store credit
    • PoS redemption: web & mobile
    • Event tickets & campaign calendar
    Start free, then upgrade
    + Stage 04 · Members
    VIP Table
    $499.97 / mo
    Adds Reward: memberships
    • Membership tiers & points
    • Apple & Google Wallet passes
    • White-label domain, API & premium SLA
    Start free, then upgrade

    Start free today. Texting your regulars arrives with Appetizers, and you can grow one stage at a time.

    Wallet enhances your bar; it doesn't replace it.

    Layer regulars, events and offers on top of the register and tools you already run. Redemption works from a browser or a phone behind the bar, no new hardware.

    Put your pub in every regular's pocket.

    Your branded wallet is free to launch and takes minutes to set up. Put a QR on the tables tonight, list this week's events, and upgrade when you're ready to text your regulars.

    Start free

    Your privacy choices

    We work with advertising partners (Meta, LinkedIn and Google) to measure and target our own ads. To do that we share limited information about your visit, such as pages viewed and advertising identifiers. California law calls this “sharing” for cross-context behavioral advertising, and you can turn it off below. Turning it off does not change how the site works, and we still measure our own traffic to run the service. We do not exchange your personal information for money.

    This is the control California law calls “Do Not Sell or Share My Personal Information.”